Whatever Beer

Label design | Illustration | Handcrafted

This project started out as an intern assignment at Trone Brand Energy back in 2015. I was tasked to make a beer label for a client’s side project. Sadly they were not really good at brewing beer. So I asked if I could keep working on it just as a craft project. My brief was “vintage and needs a sailing ship.” Thus the ‘HMS Whatever’ was created—a ship that brewed beer and appeared with spirits on nights when the crew was at their lowest. But mostly inspired by the person at the bar who orders, “whatever.”